Fallout 76, Bethesda
Bethesda Game Studios, the award-winning creators of Skyrim and Fallout present Fallout 76, the online prequel where every surviving human is a real person. Work together, or not, to survive. Under the threat of nuclear annihilation.
Working closely with Bethesda. Initial Games created merchandise collateral to support the ‘buzz’ of the release and subsequent incentives for distributor’s and consumers on launch.